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Product Highlights

7'
Rod Length
Medium Moderate
Power / Action
30T Toray Carbon
Rod Blank
8-15 lb.
Line Rating
1/4 - 3/4 oz.
Lure Rating
Cork-Split Grip
Handle

The Level Rods Advantage

Built for Performance
Quality components and carefully engineered rod designs
Fast, Reliable Shipping
Orders ship from our North Carolina warehouse
Dedicated Customer Support
Our team is here to help you choose the right gear

Designed by a Pro. Built to Perform.

The Level Rods BLAT Series brings the experience, knowledge, and competitive mindset of professional bass angler Brian Latimer directly into your hands. Developed with a focus on sensitivity, strength, balance, and versatility, these rods are designed to meet the demands of serious anglers who expect more from their equipment. From making precise casts around heavy cover to working jigs, Texas rigs, and other proven bass fishing techniques, the BLAT Series delivers the responsiveness and control needed to fish with confidence. Whether you're competing on tournament day or chasing your next personal best, the BLAT Series combines professional insight with dependable performance to help you fish harder, smarter, and at a higher level.

Compare B.LAT Rods

MODEL ROD TYPE LENGTH POWER / ACTION BLANK MATERIAL HANDLE APPLICATIONS LINE WEIGHT LURE WEIGHT SHOP
BLATC72MHM Casting 7'2" Medium Heavy Moderate 30T Toray Carbon Composite Blank Cork-Split Grip Bladed Jigs, Spinnerbaits, Crankbaits, Lipless Crankbaits, Moving Baits 12-20 lb. 3/8 - 3/4 oz.
BLATS70MM Spinning 7' Medium Moderate 30T Toray Carbon Cork-Split Grip Jigs, Texas Rigs, Senkos, Shaky Heads 8-15 lb. 1/4 - 3/4 oz. NOTIFY ME
BLATS70LXF Spinning 7' Light Extra Fast 30T Toray Carbon Cork-Split Grip BFS, Ned Rigs, Micro Jigs, Small Swimbaits, Light Finesse Baits 2-6 lb. 1/16 - 3/16 oz.
BLATC610MM Casting 6'10" Medium Moderate 30T Toray Carbon Composite Blank Cork-Split Grip Squarebills, Crankbaits, Lipless Crankbaits, Jerkbaits, Topwater, Flukes 12-20 lb. 3/8 - 1 oz.
BLATC70MHF Casting 7' Medium Heavy Fast 30T Toray Carbon Cork-Split Grip Texas Rigs, Jigs, Worms, Swim Jigs, Spinnerbaits, Chatterbaits 8-15 lb. 1/4 - 3/4 oz.

Swipe left to compare rod specifications →

ROD TYPE LENGTH POWER / ACTION BLANK MATERIAL HANDLE APPLICATIONS LINE WEIGHT LURE WEIGHT SHOP
Casting 7'2" Medium Heavy Moderate 30T Toray Carbon Composite Blank Cork-Split Grip Bladed Jigs, Spinnerbaits, Crankbaits, Lipless Crankbaits, Moving Baits 12-20 lb. 3/8 - 3/4 oz.
Spinning 7' Medium Moderate 30T Toray Carbon Cork-Split Grip Jigs, Texas Rigs, Senkos, Shaky Heads 8-15 lb. 1/4 - 3/4 oz. NOTIFY ME
Spinning 7' Light Extra Fast 30T Toray Carbon Cork-Split Grip BFS, Ned Rigs, Micro Jigs, Small Swimbaits, Light Finesse Baits 2-6 lb. 1/16 - 3/16 oz.
Casting 6'10" Medium Moderate 30T Toray Carbon Composite Blank Cork-Split Grip Squarebills, Crankbaits, Lipless Crankbaits, Jerkbaits, Topwater, Flukes 12-20 lb. 3/8 - 1 oz.
Casting 7' Medium Heavy Fast 30T Toray Carbon Cork-Split Grip Texas Rigs, Jigs, Worms, Swim Jigs, Spinnerbaits, Chatterbaits 8-15 lb. 1/4 - 3/4 oz.

B.LAT Series FAQs

What makes the Level Rods B.LAT Series different?

The Level Rods B.LAT Series brings the fishing knowledge and competitive experience of professional bass angler Brian Latimer into a performance-driven rod lineup. Developed with an emphasis on sensitivity, strength, balance, and versatility, B.LAT rods are designed to handle the demands of serious bass fishing. With carefully selected components and technique-specific actions, the series delivers the responsiveness and control anglers need for precise presentations, confident hooksets, and dependable performance on the water.

How does the B.LAT Series perform with different fishing techniques?

The Level Rods B.LAT Series is designed with versatility and technique-specific performance in mind. Depending on the model, these rods are suited for presentations such as jigs, Texas rigs, soft plastics, and other popular bass fishing techniques. Each rod's power, action, length, and lure rating help determine its ideal applications. Whether you're making accurate casts around structure or working bottom-contact baits, choosing the right B.LAT model helps you maximize control and performance.

What type of guides are used on Level Rods B.LAT fishing rods?

The Level Rods B.LAT Series features a guide system selected to support smooth line movement, casting efficiency, and dependable performance. Proper guide placement helps distribute stress throughout the blank while maintaining consistent line control during casting, retrieving, and fighting fish. The guide system is designed to complement each rod's intended action and provide reliable performance with commonly used bass fishing lines.

How sensitive are the Level Rods B.LAT Series fishing rods?

The Level Rods B.LAT Series is engineered to deliver the sensitivity and responsiveness serious bass anglers demand. Designed to transmit feedback through the rod blank, these rods help anglers detect subtle bites, changes in bottom composition, and variations in lure movement. Whether you're dragging a jig across rocky structure, fishing a Texas rig around cover, or working soft plastics, the B.LAT Series provides the feel and control needed to recognize bites and react with confidence.

Was the B.LAT Series designed with professional angler Brian Latimer?

Yes. The Level Rods B.LAT Series was developed with input from professional bass angler Brian Latimer, incorporating his experience with tournament fishing and demanding on-the-water conditions. The series focuses on practical performance, versatility, balance, and the control needed for a variety of bass fishing techniques. From competitive tournament anglers to dedicated weekend fishermen, B.LAT rods bring professional insight to equipment designed to help anglers perform with confidence.

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